Our sizes follow standard Egyptian retail sizing. All measurements below are of the body, not the garment — nearly everything we sell is cut with some ease on top of these numbers.

The main table

SizeEGBust (cm)Waist (cm)Hips (cm)
XS3480–8460–6486–90
S3685–8965–6991–95
M3890–9470–7496–100
L4095–9975–79101–105
XL42100–10580–85106–111
XXL44106–11286–92112–118
XXXL46113–11993–99119–125

How to measure yourself

Use a soft tape, wear the underwear you would normally wear under the piece, and keep the tape level and snug without pulling. Measuring over a jumper will send you a size up.

  • Bust — around the fullest part, tape flat across the back, arms down.
  • Waist — the narrowest part, usually just above the navel. Breathe out normally; do not hold it in.
  • Hips — around the fullest part, usually about 20 cm below the waist, feet together.
  • Length — from the shoulder seam straight down, for dresses and abayas.

Measure twice. Half the sizing complaints in retail come from a tape that slipped.

How each kind of piece runs

Dresses and abayas

Cut generously through the body. Go by your bust measurement — if you are between sizes on the hip but comfortable on the bust, take the smaller. Abayas are open and forgiving; the length matters far more than the width.

SizeAbaya length, shoulder to hem (cm)
S / M135–140
L / XL140–145
XXL / XXXL145–150

If you are under about 160 cm, an abaya will usually need taking up. Any of our branches will do it — but remember that altering a piece ends the return window on it.

Blouses and shirts

Go by bust. Woven blouses — satin, crepe, chiffon — have little give, so if you are on the line between two sizes take the larger, particularly if you need room across the shoulders. Jersey has give and can be taken true to size.

Trousers and skirts

Go by waist first, then check the hip. Our trousers are cut long on purpose, to sit properly over a heel — expect to take them up if you are wearing flats. High-waisted styles run about one size small on the waist; if you are close, size up.

Jackets, tailleurs and two-pieces

Always take the larger size if you are between two. Structured pieces cannot be let out much, and a jacket that pulls across the back never stops pulling. Buy for the shoulders; everything else can be adjusted.

Bodysuits and T-shirts

Knitted and stretchy — take your usual size. If you prefer a looser fit over trousers, go one up; these are cut close by design.

Scarves

One size. Dimensions are listed on each product page — a longer rectangle drapes and wraps, a square folds to a triangle and sits closer.

Between two sizes?

  • Take the larger for jackets, tailleurs, anything structured or lined, and anything woven with no stretch.
  • Take the smaller for jersey, knitwear, bodysuits and anything described as relaxed or oversized.

Still unsure? Telephone the branch nearest you. Our staff have the piece in their hands and know how it runs — it is a thirty-second conversation that saves a return.

And if it still does not fit, you have fourteen days to exchange it.